The Hatch Taronga Zoo Accelerator Programme is a brand new initiative to help sustainability begin ups and one of many companies they’ve been supporting is Good-Edi, a waste-free edible espresso cup aimed toward lowering waste.
I’m lucky to be one of many mentors on this programme and wish to share the work of the Good-Edi founders and all-female staff, Catherine Hutchins and Aniyo Rahebi.
The Melbourne-based feminine founders of Good-Edi hatched their concept after noticing the massive wastage of disposable espresso cups added to the mounting landfill drawback. This ever-growing drawback of two.7 million disposable espresso cups being despatched to landfill in Australia every day is a sizeable drawback.
Good-Edi founders, Catherine Hutchins and Aniyo Rahebi, got here up with a singular answer – an edible espresso cup that’s totally biodegradable, one thing that isn’t available within the Australian market to this point.
Catherine and Aniyo united in a standard trigger to unravel the disposable espresso cup drawback with out including any extra work for shoppers. They knew that something that makes issues tougher for a shopper is a barrier to adoption, so that they needed to make it simple. Selecting the Good-Edi cup at a café signifies that shoppers don’t want to recollect to convey their reusable cup, and so they don’t want to simply accept a single use disposable cup that can find yourself within the bin a couple of minutes later.
Espresso roasteries and café house owners have been fast to get behind Good Edi and among the many many optimistic feedback one native sustainable enterprise mentioned: ‘It is a answer that really solves an issue’ and a espresso roastery added: ‘That is such a cool concept’.
‘It is a distinctive answer to minimise waste, and we’d like to see all cafes be part of us on this revolution’
Aniyo Rahebi, Good Edi co-founder
Right here, Catherine and Aniyo talked to Ladies Love Tech about Good Edi and answered some often requested questions.
What are the cups made from? Oat bran & wheat flour
How lengthy does the cup maintain the espresso? The cup stays crispy for 40 minutes and received’t leak for as much as eight hours
The place are they made? The cups shall be produced domestically in Melbourne
The place do you supply your substances? Elements shall be sourced domestically from producers in Australia
Is it good for me? Sure, the cups are a nutritious snack, full of fiber and vitamin B.
Do they comprise sugar? Good-Edi cups are barely candy and comprise a small quantity of sugar
What sizes can be found? The primary cup dimension shall be a normal 8oz
Can I buy cups for myself or as a present? It is possible for you to to pre-order shopper packs on the Good-Edi web site
Which cafes use Good-Edi cups? The web site shall be up to date with stockists as quickly as they’re accessible
Are Good-Edi cups COVID protected? Sure, the cup comes with a paper sleeve which is designed to guard the cup
What about lids? Probably the most sustainable possibility is to not use a lid, however in the event you want a lid, the usual compostable lid will match the cups. Good-Edi is investigating a sustainable lid possibility.
When will Good-Edi cups be accessible? Good-Edi are planning to launch in early 2021 – you may observe them on Instagram for updates (@Good_Edi)
How Large Is The Downside Of Espresso Cups Ending Up In Landfill?
Sustainability Victoria estimates that one billion espresso cups find yourself in landfill in Australia annually. Takeaway espresso cups are lined with plastic to remain waterproof which implies they aren’t recyclable. Even the takeaway cups that declare to be eco-friendly or compostable are often solely commercially compostable at sure amenities. Many shoppers don’t realise throwing these cups straight within the bin simply sends them to landfill anyway, and so they received’t be composted. The plastics in these cups can take as much as 30 years to interrupt down in landfill.
How Does Good-Edi Assist Remedy The Challenge?
The staff wished to develop an edible answer that breaks down like different organics and is definitely compostable at residence. They trialled just a few recipes earlier than arising with the successful method which:
- Stays crispy even whereas containing scorching liquids
- Maintain liquids with out leaking for a number of hours
- Acts as an insulator so you may maintain the cup when it accommodates scorching contents
- Is grain primarily based
- Is stuffed with fibre
- Is vegan
- Doesn’t change the flavour of the recent drink inside
- Breaks down in just a few weeks when discarded
Their edible cup is sort of a waffle cone that may be eaten as soon as it has fulfilled its use as a cup. Customers not eager to eat it might throw it within the compost and even the overall garbage, figuring out it received’t take various weeks to interrupt down naturally.
If you happen to don’t fancy consuming your cup, right here’s some enjoyable alternate options:
If you happen to’ve received a backyard, it is going to solely enrich your veggie patch and feed your crops
Rising indoor crops has turn out to be extra common than ever, why not add some seeds & soil to your cup
You’ll be able to put it in your house compost or worm farm, it is going to break down twice as quick as a banana pores and skin!
Good-Edi was chosen to take part within the HATCH Taronga Accelerator program in 2020 which has allowed them to develop all facets of their enterprise by a start-up lens, from advertising, to PR, to budgeting and every part in between. The HATCH program goals to assist drive revolutionary options to the worlds’ most urgent conservation and environmental challenges, so it was an ideal match for Good-Edi. The subsequent step for the Good-Edi staff is to construct a crowdfunding marketing campaign to fund their preliminary manufacturing setup and business launch.
A part of Good-Edi’s ethos is to go away the planet in a greater place than they discovered it, so you will need to them that they create a sustainability focus to every facet of their full worth chain, by minimising their waste, water consumption and power utilization and utilizing sustainable packaging and transport. Their targets are to companion with like-minded companies and to be conscious of their environmental footprint by every step of the method.
With cafés onboard and a niche out there for a product like this, the staff are poised for large issues.
Good-Edi was based by Catherine Hutchins and Aniyo Rahebi in 2020. With a shared imaginative and prescient to make a optimistic distinction to our planet, Good-Edi – the edible cup was born. Good-Edi ensures that every one takeaway espresso cups can now be plastic-free and really biodegradable. Constituted of ethically sourced, grain-based vegan substances, Good-Edi is an answer that’s good for the planet, and good for you!